Key Medium
• Art Direction • Brand Design • Concept Ideation • UX/UI Design • Visual Design
While also supporting their client work, I completed a strategic rebrand and website redesign for a purpose-driven digital agency Key Medium, leading to an 18x growth in revenue. This included designing a new, integrated brand identity, complete with a striking color palette and a modern, minimalist aesthetic that utilized Material Design and mobile-first principles for the UX.
To support a thought leadership effort, I created their first eBook and associated marketing collateral to increase reach, lead generation, and ultimately–increased revenue.
