Motherhood Maternity
• Art Direction • Visual Design • Email Design • Web Asset Creation
Designed eye-catching promotional and editorial email layouts that lead to higher levels of engagement and increased click-through rates, leading to millions in sales for a household B2C brand.
![mobile_mock_grid](http://cdn-5e6d7f05f911c80ca0fdefb3.closte.com/wp-content/uploads/2022/02/mobile_mock_grid.jpg)
![BrowsingLaptop-MHD](http://cdn-5e6d7f05f911c80ca0fdefb3.closte.com/wp-content/uploads/2022/02/BrowsingLaptop-MHD.jpg)
Provided art direction and collaborated with a cross-departmental team of creatives to produce multi-channel assets.
Utilized frontend web tools (builder.io) and Shopify to implement assets. Prior to using Klaviyo marketing automation for emails, I also hand-coded email design with HTML/CSS.
![MHD_DesktopCollectionBanners](http://cdn-5e6d7f05f911c80ca0fdefb3.closte.com/wp-content/uploads/2022/02/MHD_DesktopCollectionBanners.jpg)
![MHD_Mobile_Collection_page](http://cdn-5e6d7f05f911c80ca0fdefb3.closte.com/wp-content/uploads/2022/02/MHD_Mobile_Collection_page.jpg)