Below is a select series of projects I've worked on, but is not everything. Additional examples can be provided upon request.

Motherhood Maternity

 

• Art Direction • Visual Design • Email Design • Web Asset Creation

 

Designed eye-catching promotional and editorial email layouts that lead to higher levels of engagement and increased click-through rates, leading to millions in sales for a household B2C brand.

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Provided art direction and collaborated with a cross-departmental team of creatives to produce multi-channel assets. 

 

Utilized frontend web tools (builder.io) and Shopify to implement assets. Prior to using Klaviyo marketing automation for emails, I also hand-coded email design with HTML/CSS.

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